“No I mean, my expectations were just, I want to help a Swiss brand, and let’s create something cool. Let’s do something different than just a classic ambassador collaboration or partnership. Let’s make it more meaningful. And On was feeling the same way, because On was coming up,” Roger Federer told Complex in September 2023.
On posted record net sales, and they surpassed $550 million in a single quarter for the first time in their history. Roger Federer joined the company as a shareholder, and owned a 3% stake, in 2019.
They also experienced 20.9% year-on-year growth in their net sales, touching more than $560 million. In 2024, the Swiss maestro launched his namesake sneakers with the company called ‘The Roger Clubhouse Pro’.
Gross profit increased to $334 million, an increase of 23.9%. In 2023, On forayed into tennis as they signed World No. 1 and Grand Slam champion Iga Swiatek and American up-and-coming star Ben Shelton.
According to its financial report for Q1, On wants to continue to build on the strong results and reiterated its projection of achieving 30% growth in net sales for the full year, which would take its net sales to $2.5 billion in 2024. Roger Federer is a 20-time Grand Slam champion, who retired in 2022.
They want to build on their ‘Dream On’ strategy and build close connections with fans. “On continues on its Dream On strategy and looks to further increase the global awareness for the On brand, and build even closer connections with existing fans and new audiences globally through the power of a seamless omni-channel experience.
They also announced that many product launches are currently in the pipeline, which would power On’s growth in the next phase. Significant brand moments and exciting product launches in the coming months are expected to pave the way for the next growth phase on On’s vision to be the most premium global sportswear brand.”
Roger Federer, Iga Swiatek and Ben Shelton: On Running’s involvement with tennis. On posted record net sales, and they surpassed $550 million in a single quarter for the first time in their history.
Roger Federer at the 96th Annual Academy Awards. They also experienced 20.9% year-on-year growth in their net sales, touching more than $560 million.
Roger Federer at the 96th Annual Academy Awards. Gross profit increased to $334 million, an increase of 23.9%.
Roger Federer joined the company as a shareholder, and owned a 3% stake, in 2019. According to its financial report for Q1, On wants to continue to build on the strong results and reiterated its projection of achieving 30% growth in net sales for the full year, which would take its net sales to $2.5 billion in 2024.
In 2024, the Swiss maestro launched his namesake sneakers with the company called ‘The Roger Clubhouse Pro’. They want to build on their ‘Dream On’ strategy and build close connections with fans.
In 2023, On forayed into tennis as they signed World No. 1 and Grand Slam champion Iga Swiatek and American up-and-coming star Ben Shelton. They also announced that many product launches are currently in the pipeline, which would power On’s growth in the next phase.
They also signed a then 16-year-old prodigy Joao Fonseca along with Swiatek and Shelton. “On continues on its Dream On strategy and looks to further increase the global awareness for the On brand, and build even closer connections with existing fans and new audiences globally through the power of a seamless omni-channel experience.
Contrary to the Pole and the American, Fonseca was yet to debut on the ATP Tour. Significant brand moments and exciting product launches in the coming months are expected to pave the way for the next growth phase on On’s vision to be the most premium global sportswear brand.”
The teenage Brazilian won the 2023 Junior US Open title.In September 2023, Federer admitted that he did not anticipate that On would grow this much in a short period. Roger Federer is a 20-time Grand Slam champion, who retired in 2022.
